Role Photographer, Videographer, Art Director, Packaging Design
Talent Ayelet Haar

One of our favorite makeup artists Ayelet Haar stopped by the LXMI offices, and since she didn't have on any makeup (gasp!), we challenged her to create a look using LXMI products and only the cosmetics in her handbag. In this era of Youtube makeup room tours and shopping hauls, we thought this pared-down exercise would be a fun and real-life experiment. Ayelet applied the Pure Nilotica Melt, Crème du Nil, and finally the Goddess Glow – a new product launching in October 2017.

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